If you're a consultant, CEO of a service-based business or service provider who must have sales calls for your business, but it's not something you like doing, here are 3 mindset shifts to help you overcome your negativity towards selling.
We put so much pressure on "closing the deal" during a sales conversation. But is that a good way to run your business? There's a way to redirect some of the pressure and make sales conversations not only easier, but more successful.
If you think you might be avoiding sales and marketing, here are some things you can do about it, so you can start generating consistent clients.